From September, popular video game franchise Angry Birds is stepping into fragrance. The new line of children’s fragrances will be launched in partnership with Air Val following the global popularity of the popular app.
The perfumes will be available in eau de cologne format, as well as collector’s edition bottles of eau de toilette in the shapes of the birds and their enemies, the pigs. There will also be a set of five miniatures with all the main characters.
The fragrances will come in four characters: Red bird (the angriest bird), Yellow bird (the fastest bird), Black bird (a bomb) and King Pig (the leader of the “Bad Pigs”). Pricing has not yet been set.
Air Val International, founded in 1979 and based in Barcelona, is a Spanish company that specialises in brand name fragrances and spinoffs, mainly for children and adolescents. Among its children’s line are brands such as SpongeBob SquarePants, Dora the Explorer and Hello Kitty, as well as Disney brands such as Minnie Mouse.
