Aveda has launched a new way to shop for its products in the run up to the holiday period.
The Aveda Handpicked With Love gifting programme helps consumers select the best products for the recipient of the gift based on their likes and dislikes.
Using the Gift Finder Tool, available in-store or online at avedagift.co.uk, shoppers can enter details about the person they are buying a gift for including hair type, skin type, personality and interests.
The tool will then recommend products to include in a bespoke gift box, which can be personalised with different paper, ribbon and note tags.