Charles Worthington has appointed hair stylist Ken O’Rourke as its new Brand Ambassador.
O’Rourke is known among celebrity circles, styling many well known figures including Kristen Stewart and Amy Adams, among others. Boasting a long career in hairstyling, O'Rourke began his career working in Leonard, a renowned London salon, before moving to Kao-owned beauty and spa brand Molton Brown.
O’Rourke said: “I have chosen to work with the Charles Worthington brand because it has a glamorous British heritage and a portfolio of fantastic products that are easy to use and affordable - whether in the care, colour maintenance or styling categories. It’s great to be on-board to help tell the Charles Worthington Salon at-home story. The innovation I’ve seen coming through is really taking the products to the next level. I hope to support the brand’s success and unlock its full potential by inspiring more and more women to try out new looks using the right products for them.”
The PZ Cussons brand has recently undergone a period of upheaval; in June, Charles Worthington, the Founder of the brand, announced the end of his partnership with PZ Cussons, although the beauty group continues to handle his brand.
