Hannah Tyler
Against an increasingly bleak high street backdrop, Superdrug has been untouched by the woes of other retailers after it reported a 10% increase in market share in 2018.
It also disclosed a 15% increase in online sales and store openings grew 9.8% in the same year.
Needless to say, there's never been a better time to get a space on its shelf.
Here, Cosmetics Business catches up with its Senior Skincare Buyer, Hannah Tyler, on how to grab her attention, the vegan brands she's interested in stocking and her trend predictions for 2019.
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