Elemis has started the #ELEMISeveryday social media campaign.
Followers of the brand on Twitter and Instagram will be able to discover skin care and lifestyle tips online.
The skin care company claims the motivation behind the hashtag is to connect the different lifestyle factors that affect the skin.
“We know that when you’re eating well, sleeping well, exercising regularly and fulfilling your potential in life and work, you feel better and therefore look better,” the company said.