Evonik has developed an interactive tool called Sensory Kaleidoscope, which can be used by customers to develop new products virtually. The tool aims to reflect the effect of formulations containing different emulsifiers on skin feel, utilising Evonik’s product portfolio of emulsifiers.
To develop the tool, Evonik used a descriptive in-house panel to analyze the sensory properties of various formulations with emulsifiers from its own portfolio. Trained panelists evaluated the skin feel during application of the formulations and five minutes after absorption.
Using statistical methods, the tool is able to graphically display the broad set of data in a simple, 2D coordinate system. Customers can select different sensory areas and analyse them from different perspectives. The interactive tool comes with a set of sample formulations, designed to turn the skin feel in the various sensory areas into a tangible experience.
Based on Evonik's broad product portfolio, Sensory Kaleidoscope is said to facilitate the development of new products with specific sensory properties by making the process more direct, interactive and easier. It enables the development of formulations with the desired skin feel and helps to turn current sensory trends directly into new products, according to the company.
