Sales peeled off in US, Japan, UK, France and Italy, though Pakistan and Brazil were bright spots
Sales peeled off in many key markets in 2014, marking the end of the boom years for nail polish. The US, Japan, UK, France and Italy struggled as long lasting gel systems grew popular and nude nails became fashionable. Fortunately, Pakistan and Brazil were among the bright spots, generating double digit growth.
This report includes detailed analysis, including market information, trends and product launches for the ten most important markets in the global colour cosmetics industry.. . .
This is a small extract of the full article which is available ONLY to premium content subscribers. Subscribers sign-in (top right) to read the article.
Subscribe now to premium content on Cosmetics Business
Sign in to see recommended stories here.