Hands and nails 2015 market report


Sales peeled off in US, Japan, UK, France and Italy, though Pakistan and Brazil were bright spots

Sales peeled off in many key markets in 2014, marking the end of the boom years for nail polish. The US, Japan, UK, France and Italy struggled as long lasting gel systems grew popular and nude nails became fashionable. Fortunately, Pakistan and Brazil were among the bright spots, generating double digit growth.

This report includes detailed analysis, including market information, trends and product launches for the ten most important markets in the global colour cosmetics industry.

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