Jenny Packham for Lancome 2014

Published: 23-Apr-2014

The beauty brand collaborates for a third time with international fashion label Jenny Packham

Lancôme (L'Oreal) has announced its third collaboration with international fashion house Jenny Packham, on the design of a cosmetics bag for the brand's gift with purchase offer.

For 2014 the Jenny Packham for Lancôme cosmetics bag is inspired by an elegant blue plaid print which was seen throughout her spring/summer collection. Inspired by the young women of cult Australian film Picnic at Hanging Rock, the collection is a "luxe, seventies take on Edwardiana, blending Jenny's signature beading, blush spring colours and modern brights with traditional details from the 1900s."

The bag is available in either white or marine blue, including a selection of travel-sized Lancôme products. The exclusive gift will be available to Lancôme customers, with the purchase of two products (one to be skincare), from 14 May at Harvey Nichols and nationwide at selected participating Lancôme Beauty Counters from 28 May, while stocks last.

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