L'Oréal Paris names Genesis Rodriguez as ambassador

Published: 20-Nov-2014

The 27-year-old actress made her ambassador debut at the Latin Grammy Awards

L’Oréal Paris USA has announced that actress Genesis Rodriguez is its latest brand ambassador.

The 27-year-old American-Venezuelan-Cuban star is well known for her roles in Man on a Ledge and Casa de mi Padre.

Rodriguez made her debut as L’Oréal’s new ambassador at the 15th Annual Latin Grammy Awards in Las Vegas on 20 November.

Rodriguez said: "As a little girl, my first introduction to beauty came from my best friend, mi mama. She shared with me that her secret to looking and feeling bella everyday came from using L'Oréal Paris products. I'm very honoured to be a part of the L'Oréal Paris family. It's an iconic brand, which empowers Latinas to look and feel their best from head to toe, because we are all worth it."

President of L’Oréal Paris Karen Fondu said: “We are so proud to have Genesis Rodriguez join the L’Oréal Paris family of inspiring Latina women.” She added: “Genesis’ talent and accomplishments embrace what it means to be a modern role model for young women. She truly embodies the spirit of L’Oréal Paris’ philosophy, ‘Because You’re Worth It.’”

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