French perfumery chain Marionnaud has set up a recycling service for cosmetics packaging in all of its stores.
Customers are able to bring in any form of packaging – boxes, pots, perfume bottles, even part-filled makeup palettes – and will receive a 20% cash discount on their next purchase, plus holders of the company’s loyalty card will receive 25 points (for purchases over €10). The recycled items do not need to come from Marionnaud stores.