Nail polish brand Models Own has announced the launch of a number of new Bottleshops across the UK, kicking off with the opening of its new Cardiff location within St David’s Centre. Other locations include the Birmingham Bullring and Newcastle Metro Centre.
The brand’s Bottleshops are known for their striking design; each Bottleshop is created to look like a bottle of nail polish and consumers can walk around inside to explore products. Each Bottleshop is fully stocked with a collection of nail polishes in over 250 colours, as well as the brand’s full range of lip and eye products.
The first Models Own Bottleshop opened at Westfield London in April 2012, before rolling out to other UK locations including Bluewater, Brent Cross Shopping Centre and Westfield Stratford. The concept has also been rolled out outside the UK and is now present in Tokyo, Thailand, Taiwan, Jordan, Bahrain, Qatar and throughout the UAE.
