Vaseline reveals vintage range

Published: 25-Sep-2014
Skin Care


Iconic brand Vaseline has launched a limited edition range comprising Vaseline’s core lip therapy tins in vintage style packaging.

Available for just three months, the limited edition packs will remain the same colour to make them easily identifiable for shoppers, but carry a retro typeface and vintage-inspired artwork. This, along with the ‘Est. 1872’ text which is printed on each pack, reflects the brand’s heritage. The range will be supported by a marketing campaign across PR, in-store and social media channels.

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