Women's fragrance 2014 market report


This report will uncover the latest market trends within the women's fragrance market with a key focus on market movements in France, Germany, Italy, Spain and the UK

This report includes:

  • Market value and volume data from: IRI Group, Cosmetica Italia and Kantar Worldpanel
  • Top five brands by country, sub-sector breakdown and top fragrances
  • New product launches by country
  • Sector analysis of fragrance trends and buying patterns
  • Analysis of emerging and future trends
  • Exclusive interviews and retail commentary with: La Maison Guerlain, ROSAE, IFF, NPD group, Esxence, Pandora, The Perfume Shop and more

Market overview

It was a mixed bouquet for fragrance sales across the Big 5 in 2013, with France, Italy and Spain experiencing a decline in market value. However, Germany and the UK came up smelling of roses with respective gains of 1.6% and 2.9%

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