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E-commerce is booming in Europe

Published: 29-May-2013

European online revenue grew by 19% to reach €311.6bn in 2012


European e-commerce is striding onwards and upwards, according to a new report from Ecommerce Europe, the umbrella organisation for online retailers. The European B2C Ecommerce Report found the online revenue of goods and services grew by 19% to reach €311.6bn in 2012.

The report singled out the UK, Germany and France as dominating the European e-commerce industry, accounting for €96bn, €50bn and €45bn respectively. The number of B2C websites is now believed to be in the region of 550,000 – a figure set to grow further still given the foreseen growth in upcoming markets such as Spain, Italy, Poland, Russia, Ukraine and Turkey.

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