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Eye of the beholder 31-Aug-2010

Fragrance |

Calvin Klein has launched a major new feminine fragrance inspired by the calla lily. Simply entitled Beauty, the fragrance is being positioned at the premium end of the Calvin Klein scent portfolio, with a price which reflects this.

Created by nose Sophie Labbé, the scent features a new interpretation of a lily – the neo-lily – which Labbé has created from a blend of ambrette seeds, jasmine and cedarwood.

The golden juice is housed in a clear curved glass bottle, with a metallic silver halo that encircles the glass. A matching silver cap, which follows the clean lines of the Calvin Klein aesthetic, sits on top of the bottle. Alongside the edp, a bath & shower crème and skin lotion are also available.

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