Did you know that the skin microbiota acts as the primary natural solar biodefense barrier and is influenced by the impact of solar radiation?
What if we applied a sustainable plant biotechnology to enhance our microbiota's ability to self-photoprotect against sunlight and enhance skin's resilience against photoageing?
Vytrus Biotech, the biotech active ingredients supplier, unveils at in-cosmetics Latin America 2023 a new plant strategy to empower the skin microbiota in photoprotection and combat skin photoageing.
The new active, called Photobiome™ – The microbiota photoprotector, paves the way for a new category of Microbial Antioxidants, nurturing and helping our skin natural solar biodefense to photoprotect itself and boost the release of its natural photo-defense molecules, thus improving the signs of photoageing on the skin.
With its 100% natural prebiotic active, Vytrus redefines the fight against microbial-induced photoageing, optimizing the modulation of the relationship between the skin microbiota and solar radiation.
This novelty has been chosen amongst the few nominees of the Innovation awards at in-cosmetics Global 2023, the world leading event for personal care ingredients. Also, PhotobiomeTM has been honored with the Best Ingredient Award 2023 at in-cosmetics Korea and recognized for its innovative contributions to the BSB Innovation Awards 2023.
The innovation will be presented at stand N40 of in-cosmetics Latin America 2023 from 27 to 28 September in Sao Paulo (Brazil)., Their Portuguese-speaking representative (Raquel Ferreira), along with its Brazilian distributor (Galena), will be available to schedule meetings to discuss about Vytrus’ latest concepts and trends.
Photobiome™ is derived from the stem cells of the superfruit pomegranate (Punica granatum) and cotton from desertic and semi-arid regions of the Near and the Middle East (Gossypium herbaceum) – two plants with high antioxidant powers and resistance to sun exposure.
Photobiome™ involves a new paradigm in the suncare and well-ageing markets and a step forward and a scientific discovery in the microbiota field. This new category of biotechnology-based actives offers cosmetic formulators new pathways to protect and repair skin photodamage with a sustainable solution based on plant biotechnology:
- Preventive and treating antioxidant formulations
- Tackling photoageing - products to take care of wrinkles (crow’s feet area, bar code, eye contour)
- Preventive and reparative suncare formulations
- Treatments to improve the appearance of hyperpigmentation
For more information, discover the full catalogue HERE!
Feel free to contact our Portuguese-speaking colleague Raquel Ferreira (r.ferreira@vytrus.com) to schedule a meeting in Brazil.
