The Bluebeards Revenge gives packaging a ‘radical’ makeover

The men’s grooming brand has redesigned all of its packaging to improve recyclability and reduce waste

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How to land a retail deal with male grooming site Mankind

With International Men's Day just a month away, Cosmetics Business finds out from Assistant Buyer, Louis Hall-Dunleavy, ...

Men embrace hairiness during pandemic

The study by male grooming brand Wahl found 40% of men have grown a beard since the Covid-19 outbreak began

PETA takes home win in battle against mink fur eyelashes in beauty

The organisation’s latest animal rights push has encouraged a fresh round of beauty companies to drop the ...

War Paint founder Danny Gray: 'Men are serious about self-care'

The British make-up brand for men explains why colour cosmetics are linked to male grooming and mental health

'We've been looking to make this evolution for some time': How this male grooming brand ramped up its sustainable strategy

Scrubd, the British natural skin care brand, is helping men pass on the plastic-free and create an eco-friendly ...

Killed for a clean shave: Why the badger deserves better from the male grooming industry

The men’s shaving market is beauty’s biggest exploiter of badgers. Here Cosmetics Business examines how our four- ...

Cosmetics Business reveals the 5 biggest men's care trends in new report

The men’s category continues to pose challenges, but by offering more choice and focusing on wider male issues, ...

Manscaped continues sponsorship spree with Wolves Football Club

The global male grooming brand described its sports partnerships as ‘integral’ to the business

Sweyn Forkbeard opens first barber shop boutique in London’s Camden Market

The new space at London’s Camden Market will offer in-store services as well as 125 of the brand’s male grooming ...

Melted iceberg serum? How water became a luxury commodity in beauty

A wave of new launches indicates that tap water is no longer enough in beauty NPD

Level up: Why the future of beauty marketing is in video games

No longer just for teenage boys, the gaming industry is getting a makeover and beauty wants in

World Mental Health Day: Why male grooming brands should get involved

Close to 800,000 people die due to suicide every year, which is one person every 40 seconds. Cosmetics Business ...

Henkel gears new grooming brand towards barbers

STMNT features 14 skus and has been co-created by barber experts Sofie Pok, Julius Arriola and Miguel Gutierrez

Bulldog raises bar with glass razor made from recycled beer bottles

70% of the products' glass handles are said to be made from recycled beer bottles

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