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Fragrance
Fragrance – Blockbuster season
In addition to fail-safe flankers and limited editions, 2012 has witnessed a wave of major big brand fragrance launches with bolder, darker, more resinous scents. In addition, consumer demand for quality has facilitated growth in niche perfumery and encouraged brands to relaunch heritage scents, while the industry can only benefit from a boost in creativity and greater focus on CSR