Look Fabulous Forever

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    Whole body deodorant is the category people have been waiting for Body odour beyond the armpits? There’s a product for that, and a whole new deodorant sector that’s already trending, and about to explode
  2. L’Oréal USA promotes Silvia Galfo to President of Luxe Division Galfo, previously Chief Growth Officer of the beauty group’s US subsidiary, will replace Megan Grant
  3. Give Back Beauty lands Mercedes-Benz fragrance licence deal The group will now create, produce and distribute Mercedes-Benz fragrances after acquiring the automotive brand’s licence owner INCC Parfums
  4. Charlotte Tilbury doubling down on fragrance with new perfume collection IFF perfumers Anne Flipo, Dominique Ropion and Juliete Karagueuzoglou worked with the beauty brand to create the six-strong perfume range
  5. Sephora China names former Nike exec as Managing Director Xia Ding will oversee the beauty retailer’s portfolio of 350 stores in the country, working alongside Asia President Alia Gogi

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Manufacturing

Look Fabulous Forever buys UK beauty manufacturer Creative Cosmetics

The British make-up company plans to grow the factory business so it can service even more UK cosmetics brands in a post-Brexit landscape
Retail

Look Fabulous Forever adopts Avon rep-style selling initiative

The new home selling programme allows customers to host ‘Beauty Playground’ sales events for the make-up brand’s target market
Colour Cosmetics

Look Fabulous Forever urges consumers to 'act bold not old' with new TV ad

The cosmetics brand for over-50s unveiled a fresh new look in January
Colour Cosmetics

Look Fabulous Forever: The online brand for over 50s debuts new look

The make-up brand for older women was founded by 69-year-old vlogger and grandmother Tricia Cusden
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Colour Cosmetics

Look Fabulous Forever is expanding into the US

Created by 69-year-old Tricia Cusden, the brand aimed at older women has plans to start warehousing in the US next year
Regulatory

Is the beauty industry anti-feminist?

Does the cosmetics industry fuel insecurity and undermine a woman’s choice to look how she wants, or are beauty brands making progress to break down outdated stereotypes and barriers to equality? Lucy Tandon Copp investigates
Colour Cosmetics

Nicola Griffin named as Look Fabulous Forever Ambassador

57-year-old size 16 model and single mother says she is passionate about crushing the perception that getting older is a "negative thing"
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