5 ways to boost your beauty brand’s Asia Pacific growth

Euromonitor unveils its top trends in Asian beauty and personal care

The Asia Pacific region makes up 32% of the global beauty market and has an expected CAGR of 6.7% over the next five years – presenting a golden opportunity for beauty brands. But what are the newest opportunities for brands entering or eyeing further growth in this market?

Market research provider Euromonitor International has pinpointed five key trends in Asian beauty as part of its new Trends in Asian Beauty and Personal Care report. These are:

Anti-ageing products

Anti-agers, especially premium anti-ageing products, continue to expand throughout the region, boosted by the use of pharmaceutical grade ingredients and higher promises of efficacy.

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