95.2% of shoppers want more beauty brands to support mental health charities

A recent Cosmetics Business survey shows that consumers are increasingly aware of the link between beauty and mental health – and want brands to step up to lend their support

The link between beauty, wellbeing and mental health is something that brands and consumers are becoming more tuned into.

From Dove’s Self-Esteem Project to Look Good Feel Better’s beauty . . .

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