AAK Personal Care's leading lipid expert Jari Alander, presented at in-cosmetics Global on the evolution of shea and how AAK technology has opened up new opportunities for both cosmetic formulators and the communities in West Africa, who depend on the trade for their livelihoods.
At the show AAK also featured a supporting interactive play area dedicated to 'Innovations with Shea’ and previewed the latest addition to its product portfolio during the three days of in-cosmetics.
NEW Lipex SMP is a highly versatile, oxidative-stable solid emollient with a sharp melting profile and excellent crystallinity. It combines a silky-smooth richness with a soft-dry skin feel to offer unique texture transformations in face, hand and body care formulations.
A range of formulations has been designed to showcase its unique properties, with experts from the AAK Personal Care team demonstrating how to whip up delicious fresh textures inspired by soufflé, gelée and meringue, to name just a few. Also back by popular demand was the AAK Fika Bar.