Advertising spotlight – Hands & nails

Each month mymarketmonitor.com scans the national, consumer and trade press for ECM, tracking editorial coverage and measuring it against advertising space and expenditure

Each month mymarketmonitor.com scans the national, consumer and trade press for ECM, tracking editorial coverage and measuring it against advertising space and expenditure

This month, data focuses on hands and nails in the UK press from 1 January to 12 November 2013, compared with the same period in 2012.

The results include products ranging from Sarah Chapman’s Skinesis Overnight Hand and Nail Treatment, which comes complete with gloves and is designed to “make the most of your manicure” with a blend of eight oils, to Clarins Hand and Nail Treatment Cream, and Bourjois Magic Nail Polish Remover.

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