Americas – Brazil: Spa & Salon Market Report 2017

Brazil’s spa market has been hit by its troubled economy, but its potential as a destination for wellness tourism could be a ticket for future growth

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The beauty treatment business is well established in Brazil, but the opportunities for growing the spa and wellness sector have not yet been fully exploited.

The country’s economy has suffered over the past few years, as has the value of its currency, and this has impacted on its spa market, according to the Global Wellness Institute (GWI), knocking . . .

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