Americas - Mexico: Male Grooming Market Report 2017

With men now spending more on products targeted specifically at them, Mexicoís grooming market is offering some interesting growth opportunities for brands who get it right

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Mexicoís menís grooming segment rose 4.9% in value in 2016 to reach $1.5bn.

This was a slowdown on the previous yearís 7% growth figure but equal to that registered in 2014, according to Euromonitor International figures.

As in 2015, menís toiletries accounted for . . .

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