AmorePacific appoints Jessica Hanson as US President and General Manager


Jessica Hanson

AmorePacific Group has named Jessica Hanson as its new President and General Manager for the US division.

Hansen joins the Korean beauty company from skin care brand Perricone MD, where she served as Chief Marketing and Sales Officer.

Prior to that, she spent eight years at L'Oreal US holding various leadership roles in both marketing and sales for the L'Oreal Paris and Clarisonic brands.

“Hanson is a strong visionary leader with excellent track record of growing beauty brands and we look forward to expanding our market share in the US, the world's largest market, under her leadership," said Dong-Hyun Bae, President of Amorepacific Group.

Hanson was also VP/DMM of Luxury Fragrances and Men's Grooming divisions at Sephora, where she has been attributed to the growth of the retailer’s perfume category by forming more than 60 prestige brand partnerships.

She said: "Amorepacific's unparalleled commitment to research and innovation, combined with more than 70 years of heritage and development of best-in-class beauty brands, will continue to be our driving force and I look forward to elevating the company's presence in the US."

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