BASF appoints IMCD as its personal care distribution partner in the Southeast region of the US

BASF signed an exclusive agreement with IMCD, a leading international distributor of specialty chemicals, to manage its portfolio of personal care products in the hair, sun, skin, and body care market.

The product range includes UV filters, actives, hair colorants, stabilisers and surfactants.

This agreement covers the Southeast territory of the U.S. including Florida, Georgia, Alabama, South Carolina, North Carolina, Virginia and Eastern Tennessee and becomes effective November 1, 2016.

“IMCD’s industry expertise and ability to support our customers makes them the right distributor for our personal care products in the Southeast region,” said Eduardo Padilla, Director of Corporate Distribution, BASF.

“We are delighted to expand our long standing and important partnership with BASF. Personal care is a strategic market segment for IMCD and an important part of our expansion strategy in North America,” commented John Mastrantoni, President of IMCD US LLC. “Our dedicated personal care organization looks forward to working closely with BASF and our customers in the future.”

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BASF Care Creations (more information, website)