Eco nail care brand Kure Bazaar has just extended into upscale London department store Selfridges via its multi-branded nail bar, The Paint Shop. The brand joins Butter London, Nails Inc and Bourjois at The Paint Shop, the first nail bar of its kind to offer unbranded manicures and pedicures at the department store. The bar is part of Selfridges' Beauty Workshop space, which opened in September last year.
Founded by Brazilian supermodel Kartika Luyet, Kure Bazaar is claimed to be the first nail lacquer to "combine the ethics of an eco-natural formula with vibrant colors of fashion." The formula contains up to 85 per cent of naturally-derived ingredients originating from products such as wood pulp, wheat, cotton, potatoes and corn.
The collection includes 40 shades, priced at £14.95 each.
