Bursting the wrap bubble

Antalis Packaging, a leading supplier of innovative protective packaging solutions, extends its award-winning Geami WrapPak range

The Geami WrapPak has become a ‘go-to’ product for retailers and e-commerce businesses seeking an eco-friendly, cost effective and aesthetically pleasing alternative to traditional bubble wrap.

The award-winning Geami WrapPak is constructed out of a patented, cut-out kraft paper with a white tissue paper interleaf which is placed through a converter. This expands the material into a unique 3D honeycomb structure with all paper cells locked firmly in place, reducing the need for any tape or glue.

This results in a wrap that not only provides a high level of protection, but is also an environmentally friendly option for businesses.

In response, Antalis Packaging will be expanding distribution of the popular range to cover Geami WrapPak M, Geami WrapPak EX and coloured tissue paper.

Geami WrapPak EX

The first range extension, the Geami WrapPak EX is suitable for smaller packaging environments and occasional packing e.g. smaller e-commerce start-ups dealing with limited space and funds. Cost efficient, due to the reasonably low investment costs of the converter and able to be placed anywhere at the retailer’s convenience, the Geami WrapPak EX achieves perfect in-the-box presentation for an enhanced unboxing experience.

Geami WraPak M

The Geami WrapPak M is suited to lower volume packaging. A manually operated unit, it increases flexibility and can be placed anywhere without the need for electricity. Ideal for e-commerce environments, where the main goal is to maximise ease of use, while offering customers an attractive unboxing experience, the Geami WrapPak M reduces material handling and takes up less storage space.

Coloured tissue paper

Antalis now offer seven new colours alongside the original white tissue. These colours include black, red, apple, sky, citron, buttercup and pink.

Scott Day, Cushioning and Void-Fill Solutions Expert at Antalis comments: “More and more of our customers are exploring ways to wow their customers through the unboxing experience and Geami WrapPak provides the perfect way to do this through the optimal protection, gift-like presentation, easy unwrapping and straightforward recycling offered by this innovative system.

“The latest extensions to the range provide ideal solutions for smaller retailers where cost and space is a challenge, due to Geami WrapPak’s conversion from flat, stackable pallets to 3D honeycomb materials.”

Antalis will also continue to distribute the popular Geami Wrapak HV, an electronically operated converter ideal in high volume packaging environments where wrapping speed and overall throughput is key.