New fragrance site for the MENA region
CPL Aromas has unveiled a new production facility at the Jebel Ali Free Zone in Dubai – the first fragrance manufacturing site from an international fragrance house in the UAE.
The 10,000sqm facility is fully automated and has been introduced as part of CPL's plans to improve customer service for local companies without the need to import fragrances from outside the MENA region, as is currently the case. Chris Pickthall, Group CEO, said: "The opening of this factory represents a very significant investment for CPL Aromas and recognises the huge importance of the MENA region for our company. We are extremely proud of our new site and are confident that customers will see the benefits of having the region's first fragrance manufacturing site on their doorstep."
Already worth more than $4.9bn in 2014, the market for finished fragrances in the MENA region is expected to grow significantly in the coming years. CPL believes the facility will see the UAE become a significant exporter of fragrance concentrates to other MENA countries. The new site has been operational since February 2015, with customers in the MENA region and Indian sub-continent now receiving goods from the factory.
The new facility was unveiled at an opening ceremony attended by Chief Operations Officer of Jafza and Economic Zones World, Tala Al Hashimi, who commented: "We are sure from its new facility CPL Aromas will be able to serve its rapidly growing client base in the multi-billion finished fragrance markets in the Indian Subcontinent and MENA region more efficiently."