Carlyle buys majority stake in ADA Cosmetics International

Published: 5-May-2011

Private equity manoeuvres


Halder Private Equity is divesting its majority stake in hotel cosmetics manufacturer ADA Cosmetics International (ADA) to global alternative asset manager The Carlyle Group. ADA’s management retains its minority shareholding and continues to manage the business.

ADA has seen significant progress in recent years, expanding in particular in the Middle East and Asia. It now operates in over 50 countries and in 2010 achieved turnover of €43m.

“With the ADA Group we have taken on an excellent company with a significant growth potential that perfectly matches our concept of long-term investments,” said Carlyle md, Michael Wand. “The change in ownership presents ADA with the opportunity to benefit from the international resources and network of The Carlyle Group. Carlyle has unrivalled contacts to the cosmetics, hotel and leisure industries. Major investments include Arabela Holding AS, Natural Beauty Ltd, B&B Hotels and Zheihiang Kaiyuan Hotel Manangement, China’s largest privately owned hotel chain.”

ADA Group’s ceo, Wilhelm B Könning added: “Carlyle’s investment in our company represents a crucial step in our future development. Together we will continue to develop not only exiting but also new markets and successfully expand our innovation potential.”

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