China enjoys a boom in baby personal care market

Market has grown by 19% in the last five years, thanks in part to the relaxation of the one-child policy

China’s baby personal care market is undergoing rapid development, according to market analyst Mintel, with a CAGR of 19% between 2013-18, to Chinese yuan CN¥9.6bn, thanks partly to the relaxation of the one-child policy.

“The baby personal care market in China grew at a considerable rate in recent years and will see sustained growth in the next five years,” said Vicky Zhou, Beauty and Personal Care Research Analyst for Mintel China Reports. 

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