Colour cosmetics, France, 2015

Published: 26-Nov-2015

Breakthrough innovations helped return the market to growth in 2015

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Blue may have been the dominant shade for eyes at Paris Fashion Week SS16 but the French colour cosmetics market is back in the black once again as strong launches from brands performed well and helped to return the market to growth. Mathilde Lion, Beauty Europe Industry Expert at The NPD Group tells Cosmetics Business Markets: “In France we have certainly had bad years with the crisis. Total make-up has been flat over the past two years, so this year with its strong breakthrough innovations we have really seen the difference. The market is becoming positive again.”

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