Pure Beauty

Colourpop tops US charts as most-visited online beauty brand

Published: 3-Jun-2019

The colour cosmetics brand saw over 2 million visits to its site in April

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Colourpop.com is the most-visited online cosmetics company in the US, according to web analytics website SimilarWeb, with 2.09 million visits to its site in April, much of it driven from YouTube.

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