Crabtree & Evelyn to open Christmas pop-up stores


Stores to open on the King's Road, in Brent Cross and Milton Keynes

Crabtree & Evelyn is due to open three new pop-up stores in and around London ahead of the festive period.

The shops will be located at 109a King's Road; in the Brent Cross Shopping Centre in Hendon; and in Milton Keynes. The stores will sell body care and fragrance products, as well as gifts and food items. On the launch date, 30 October, 50 customers will receive a free 25g Hand Therapy Cream when they spent £15 or more. The ‘grand opening’ of the Brent Cross pop-up is due to take place on 4 November when 100 customers will be given a candy cane corresponding to a mystery gift. Complimentary hand treatments will also be offered.

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Alan Dodsworth, Crabtree & Evelyn’s Retail Director, said: “Shopping is the Kings Road's main obsession and we are so excited to be joining the eclectic mix of Chelsea retailers in time for Christmas." He added: “We’re delighted to open a new pop-up shop in Brent Cross. Opening just in time for Christmas, this will be an ideal time for customers to discover and enjoy our Crabtree & Evelyn Made with Magic seasonal collection."