In partnership with barber shop Bishops Cuts/Color, the brand is offering free washes and cuts to visitors on 14 December
Image: via Instagram @dovemencare
Unilever-owned beauty brand Dove Men+Care has brought back its #HolidayShear campaign for the second time.
As part of the initiative, fathers and their children will be able to receive a complimentary wash and haircut on Saturday 14 December at Bishops Cuts/Color salons across the US.
“The holidays are all about family, so we’re honoured to partner with Dove Men+Care for a second year to give our customers the opportunity to spend time with their loved ones,” said Bishops Cuts/Color’s Chief Marketing Officer Leigh Feldman.
“Bishops Cuts/Color understands that our community is what makes us and we’re grateful to be able to help our customers look and feel their best this holiday season with a variety of Dove Men+Care products.”
The services will be offered at 18 Bishops Cuts/Color salons across the US.