While the European Union’s (EU) ban on sales of cosmetics with ingredients tested on animals was imposed as recently as March 2013, its impact has been felt as far away as east Asia. Japan’s cosmetics firms, for instance, prepared well in advance for the change in legislation. Recently, to underline their commitment, Japanese firms embarked on a joint project to develop alternative testing methods. The team brought together the European Partnership for Alternative Approaches to Animal Testing, a collaboration including the European Commission, industry body Cosmetics Europe and the Japan Cosmetic Industry Association. “The EU banned animal testing for finished products, raw materials and safety tests from March 2013,” said Shinji Yamada, a spokesperson for cosmetics major Kanebo, which is part of Kao Group. “But even before the ban was applied, we had suspended animal testing for all products sold in the EU.”
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