Europe - Germany: Sun Care Market Report 2017

By Jo Allen 18-Apr-2017

The biggest trend in Germany’s sun care market is high SPFs, but brands are pushing products further by delivering new benefits

Europe - Germany: Sun Care Market Report 2017

Germany’s sun care market may have shone the brighest in Europe in 2015, with value growth rocketing by more than 12%, but it had a much cloudier spell in 2016.

Europe - Germany: Sun Care Market Report 2017

According to the World Meteorological Organization, the start of the summer was dominated by repeated thunderstorms and copious amounts of rain throughout June and July, and while it did experience a heatwave, this was not until the end of August.

Sign up for your free email newsletter

Sales of sun care products reflected the weather, and figures from IRI Germany for 2016 reveal that...

This is a small extract of the full article which is available ONLY to premium content subscribers. Subscribers sign-in (top right) to read the article.
Subscribe now to premium content on Cosmetics Business