Europe - UK: Sun Care Market Report 2017

Unimpressive weather played a key role in the underperforming sun care category in the UK last year. What are the growth levers for brands in this market?

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The UK sun care market was clouded by several unwelcome factors over the past year: “the pretty unimpressive weather,” as IRI’s Retail Insight Director Chloe Humphreys-Page describes it, was one; a declining self-tan segment was another.

Overall, the market remained fairly flat at £215.62m, inching up by just . . .

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