Pure Beauty

From wedding nails to weekly blow-drys: Consumers' taste in beauty treatments revealed

Published: 19-Jul-2019

In partnership with Your Beauty Club, Cosmetics Business discovers how British shoppers prefer their in-store beauty experience

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It's not long enough to just have well-stocked shelves and in-store theatre, shoppers are demanding beauty services to cater for their every need and to help them decide which retailer stands out.

Whether at home or at the spa, what beauty treatments are consumers investing in?


1. A great expense?

From wedding nails to weekly blow-drys: Consumers' taste in beauty treatments revealed

Despite nearly 60% of shoppers having beauty treatments, and 40%

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