Function of Beauty launches 2 new customisable hair care products

Designed to help consumers achieve their hair goals, the products include a mask and serum

Personalised hair care brand Function of Beauty has launched two new customisable products to help customers achieve their hair goals.

In order to find the right product, customers can take Function Beauty’s online quiz, which allows them to choose up to five hair goals and a fragrance.

The brand’s Custom Hair Mask (£19) is formulated with argan oil, Japanese sake and jojoba ester oil to nourish and hydrate dry and damaged hair.

Function Beauty recommends using once a week to restore softness and improve overall hair health.

Meanwhile, its Custom Hair Serum (£19) is designed to enhance hair’s shine, smooth frizz and flyaways, and is infused with argan, annatto, jojoba and sunflower oil.

Customers can also buy personalised shampoos, conditioners and leave-in treatments on a one-off subscription basis.

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