Future beauty: SwatchMate launches Color Capturing Cube

The Australian company puts colour matching in consumers' hands

Tapping into the trend for on-the-go colour matching, Australian-based SwatchMate has launched the Color Capturing Cube – a small object that can capture and analyse colour, before beaming it wirelessly to a smartphone.

SwatchMate represents the latest in a flurry of companies to create colour capturing systems, joining FaceCake Marketing’s ShadeScout and Techkon’s Catch Your Skin Tone apps.

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