More than half of consumers do not recycle all of their bathroom toiletries, with 4.5 million saying itís because it is inconvenient
UK consumers recycle 90% of kitchen waste, but only 50% of bathroom waste, despite the average UK household using ten bottles of shampoo a year.
This is a fact that LíOrťal-owned brand Garnier hopes to change by working with recycling company TerraCycle.
Forming the UKís first personal care and beauty recycling partnership to tackle bathroom waste, the two companies are teaming up to launch a free recycling programme.
Karen Flavard Jones, General Manager for Garnier UKI, said: ďAll our cardboard and paper-based . . .
This is a small extract of the full article which is available ONLY to premium content subscribers. Subscribers sign-in (top right) to read the article.
Subscribe now to premium content on Cosmetics Business