It was announced to customers that HCP – with the support of controlling shareholder Baring Private Equity Asia – has reached agreement whereby HCP will acquire a 100% stake in RUSI Cosmetic GmbH & Co. KG from Mr Klaus Sindel and other asset- / share-holders; the transaction closed today.
Rusi will provide the core HCP manufacturing platform in Europe and its commercial and operations functions will be fully and seamlessly integrated into HCP. Rusi’s President will report directly to HCP’s Group President and CEO. There will be no further management changes announced at this stage.
“HCP values the wide range of product category expertise that Rusi possesses which we intend to build on by investing in a significant plant expansion to better support our customers’ regional sourcing objectives in Europe. In addition, with both SIMP and Rusi under one umbrella, HCP can offer very compelling full-pack mascara solutions locally”, according to HCP CEO Eddy Wu. SIMP will continue to operate as a separate organisation to ensure its ability to serve customers who purchase brushes from SIMP directly.
Added CEO Eddy Wu, “with Rusi joining the HCP family, we are realising our dreams of being the world’s leading mascara solution provider and at the same time moving toward much more regionally-localised manufacturing in each of the markets we serve”.
HCP’s management has stressed that notwithstanding this change of ownership for Rusi, it is business as usual with no disruption of service due to this change.
HCP was advised by Synercom France (Mr Richard Juhel), while Rusi was advised by Thorwart Rechtsanwälte Steuerberater Wirtschaftsprüfer Partnerschaft mbB (Mr Toralf Sparbrodt).
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