Groupe GM unveils new Paradoxe amenity range for Mugler

Pebble-shaped tubes and stand-up bottles feature in vibrant green and white colours

Groupe GM has created a new range of amenity products for the Mugler fragrance brand called Paradoxe.

The amenity product manufacturer and distributor initially created the Equinoxe packaging range for Mugler Cologne and has updated this line to reflect Paradoxe.

The Paradoxe range includes 40ml and 80ml stand-up bottles containing new individual shampoo, conditioner and shower gels as well as the original 2-in-1 hair and body gel.

The original pebble-shaped tubes are also still available.

Laurent Marchand, President of Groupe GM, said: “We are extremely excited about the new Paradoxe packaging.

“The Cologne scent itself exudes freshness and class with the subtlest of sensual notes, and thus the collection has been immensely popular. The newest additions represent Groupe GM’s ability to evolve and respond to demands from within the guest amenities sector.

“The cologne line now provides major players within the field with the versatility and variety they need in terms of product packaging, all the while retaining the signature scent”

The Mugler line serves as the signature guest amenities line in select Paradisus by Mélia hotels.



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