Pure Beauty

H&M to launch its largest fragrance collection to date


The fast fashion and beauty retailer has unveiled a brand new 'wardrobe of fragrances', which it created with two perfumers from Givaudan

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H&M, the Swedish fast fashion and beauty retailer, is due to launch its largest fragrance collection to date, comprising 25 new scents.

Working with global fragrance house Givaudan and its perfumers Olivier

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