The mass market was hit by economical difficulties, though there were unexpected highlights in prestige
The French hair care, styling and colourants retail market grew increasingly brittle in 2015, as further value was shaved off all sub-categories.
The mass market, which accounts for the lion’s share of sales, was hit particularly badly, shedding 2.2% in value terms to total €1.08bn, and 2.6% in volume to 265.65m units.
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