Highlights vs. lowlights – failsafe DIY hair colour

The dos and don'ts of DIY hair colouring and maintenance

Women spend 40 weeks of the year worrying about their roots, according to recent research by hair care brand Charles Worthington. In other words, there is only 12 weeks of the year when your female customers feel happy with their hair. Award-winning hairdresser Charles Worthington says: “In all my years as a hairdresser the biggest confidence boost for any woman is when her hair looks and feels fabulous.”

Pure Beauty speaks to the experts, including Charles Worthington, to find out the simple dos and don’ts your customers should follow to ensure they feel confident about their hair all year round.


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