Halloween is fast approaching and it’s this spooky time of year when consumers will be on the hunt for vampiric hues of lipstick, ghoulish base make-up and claw-inspired nails.
And, of course, the cosmetics industry is there to cater for their darkest beauty fantasies – even if it is for one night only. But when does it all go too far?
In the US, between 2011 and 2017, the number of consumers i
Not yet a Subscriber?
This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.
Subscribe now Already a subscriber? Sign in here.
