Hugh Hefner: Looking back on Playboy's fragrance legacy

By Sarah Parsons | Published: 28-Sep-2017
Fragrance Marketing

The iconic magazine founder and hedonistic businessman has passed away in his LA home

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Hugh Hefner, the iconic founder of Playboy magazine, has died at the age of 91.

In a statement from Playboy Enterprises, it was confirmed that he peacefully passed away in his home, the Playboy Mansion.

Hefner began publishing Playboy magazine from his kitchen

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